Sponsor rules

Last updated 13 September 2026

These rules keep sponsorships on Sponsor.st honest for visitors, owners and sponsors. Sponsor.st is run by Nishant, a sole proprietor in India, and these rules are part of the Terms.

What a sponsorship can't be

Anything illegal where the site's visitors are, or that breaks someone else's rights.
Malware, phishing, or a link that Google Web Risk flags. Links are checked before they go live and again every day.
Misleading: fake claims, hidden costs, or pretending to be someone else.
In a category the site doesn't accept. Owners can block categories such as gambling, crypto or adult, and a sponsor picks their category when booking.

How it's checked

Images are PNG, JPG or WebP, up to 2 MB, and we re-encode them. Text is shown as text.
Owners choose "Go live automatically" (and may pull a new sponsor within 24 hours) or "Review first" (they approve or reject within 48 hours).
When a sponsor edits a live creative, the link is checked again and the owner is told.
A sponsor whose link turns bad is hidden until it's fixed, and that time counts as downtime.

What sponsors get

Their spot for the booked dates, shown with rel="sponsored" links.
Traffic counted by our script, not typed in by the owner, and a delivery report at the end: days live, impressions, clicks and any downtime.
UTM tags on their link, so they can check visits in their own analytics.

What owners owe sponsors

A full refund when they reject a sponsor in review.
A refund for the unused days when they pull a sponsor, and for days the sponsorship wasn't shown.
Refunds are paid in the owner's own payment provider. A refund not marked paid within 14 days shows on the owner's public profile.

If something goes wrong

Sponsors pay owners directly, so Sponsor.st can't refund a sponsorship. Talk to the owner first; the delivery report is the record you both see. If an owner or a sponsor breaks these rules, email [email protected]. We can hide a sponsor, suspend a site, or close an account.